The Digital age offers a lot of opportunities for companies; however, it also presents a lot of challenges. Customers are hard to retain. There is too much noise and too much options. Thus, this current situation ushers the AGE OF ENGAGEMENT where the mantra is : engage your customers or perish.
This year's Customer Loyalty Conference and Expo will try to give you some learnings, insights and best practices on how to create and maintain Loyalty among your difficult customers.