What do Coca-Cola Enterprises, Foursquare and Capital One have in common? APIs are transforming their business into more successful organizations.
The proliferation of devices, and the resulting demand for consumable data, has changed expectations of how, when and where consumers engage with you. Businesses that can stay ahead of these changing expectations are leapfrogging their competition with greater reach, new revenue channels, lower operating costs, and faster time to market. They recognize that a successful API strategy is one of the most powerful sources of competitive advantage in business today.