Mr Adam Mikołajczyk

June 20th 2018 10:00 - 14:00

- Introduction - city competitiveness in a globalized world
- Place marketing as managerial process
- Review of city marketing strategies
- The role of city image and reputation

Mr Adam Mikołajczyk avatar
Mr Adam Mikołajczyk
<p>Co-founder &amp; CEO Best Place, European Place Marketing Institute<br>An international place marketing expert, passionate about branding and cities. More than 15 years associated with territorial marketing and tourism consulting. He is a co-founder and CEO of Best Place - European Place Marketin...

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