In communications terms there should be no such thing as a crisis! Because your careful planning will have anticipated what might happen and worked out in advance how to handle it, whether it’s the sort of catastrophic event that affects your organisation’s operations or simply something unforeseen such as employee misbehaviour or customer dissatisfaction.
This FRESHLY BREWED workshop will help you understand what constitutes a crisis and why is it important; how a badly handled crisis can put your organisation out of business; the importance of effective planning, identifying the right people to manage the crisis and the importance of the correct training and rehearsal.
The workshop will also look at the difference between crisis handling and business continuity and how the crisis management team and the business continuity team must liaise effectively.
By the end of the workshop, delegates will have a clear understanding of how to plan and rehearse their crisis communication.