Internet Week began in New York City in 2008. In 2010, it came to Europe for the first time, with a five-day calendar of web-focused events taking place throughout London. 130 events took place - ranging from parties and meet-ups to executive breakfasts and conferences.
We call this crowdsourced participation, where organisations, large and small, host these events during Internet Week Europe.
Anyone can become official event partners simply by registering, adding an event to the calendar and helping us get the word out. There is no fee to participate, and event partners are able to maintain complete creative control over their events, while still being an official partner of the festival.
The idea is to raise the profile of Europe's digital industry, as well as the companies and organisations who participate.