A recent survey conducted in the UK found that a greater proportion of women are using social media than men. It was also found that women who use social media, tend to be more influential both online and offline. However, it has been noticed that at conferences on social media and the subjects that surround them, the majority of speakers tend to be men.
The aim of The Social Media for Women Conference is to inspire and support more women to feel confident in using social media. It also aims to highlight some of the inspirational women, already working with social media in a professional capacity.