Being a software product manager is a tough job. You are the critical cog between the external market opportunities and the internal organizational units. You are a “mini CEO” responsible for managing the software business model with the objective of achieving sustainable success over the life cycle of your company’s products.
This 3-day foundation-level training for software products managers will give you the tools to perform your job effectively, reduce the inherent stress of the job and help you make your company more successful.
The training provides a full review of the discipline of product management for software products including the management of software parts of software-intensive products, i.e. systems and services.
The training addresses the needs of people involved in software product management, including those that the product manager interfaces with, e.g. executive management, marketing and sales, research and development, “production”, service and support and control.
The training, which is based on a syllabus developed by the International Software Products Management Association (ISPMA) covers areas such as:
Introduction and Foundations
Software Product Management Essentials
The Software Product Management Framework
Strategic Management Essentials
Corporate Strategy and Portfolio Management
Innovation and Resource Management
Market and Product Analysis
Orchestration of the organization’s functional areas
Sales and Distribution
Service and Support
Coordination challenges and strategies
Become an ISPMA certified Software Product Manager
At the end of the last day of the training we offer the attendees the opportunity to take the ISPMA certification test. The test is performed as a written examination and is facilitated by the International Software Quality Institute. A 12-month membership of the ISPMA is included in the certification.
Build a SPM peer network
The ISPMA training is an excellent opportunity to build a personal peer network with other software products managers from around the world.