The Advanced Email Conference – Maximum Performance, Maximum Impact

Demonstrating Impact On The Bottom Line With Engaging, Targeted & Integrated Advanced-Level Email Marketing

Internet, Technology

The Advanced Email Conference – Maximum Performance, Maximum Impact 19 Nov 2014 Museum of London Docklands, United Kingdom
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What sort of content works the best – and what hinders performance?

How can we write the right sort of content and wording to engage our different demographics?

Turning your organisation into a content creation hub to generate the freshest content from within the ranks

Creating content around long-term relationship building and lifetime value strategies, not short-term campaigns
Perfecting the art of localising and targeting content

How can you identify where click-throughs can be directly attributed to compelling content?

What’s the best way to follow up an email which actively engages your customer to keep the momentum going? And
when should you stop chasing a non-responder?

From: November 19, 2014 08:30
To: November 19, 2014 17:00

Museum of London Docklands, E14 4AL, United Kingdom


Internet, Technology


data segmentation, email marketing, mobile design



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+44 (0)20 3479 2299


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