The “Web 3.0” Conference attempts to fill a gap in the market, by creating a communication platform for the local professionals. It is not centered around celebrity speaker(s). It aims to create content relevant to the audience through speeches from key players of the Turkish marketing world. The sessions are designed as individual sequences focusing on various aspects of web. 3.0. However, when aggregated, they will form a holistic picture about the current situation. In order to attract and keep the attention of the audience, the sessions will be brief and dynamic. (Case studies 12 minutes; Speeches 20 minutes)The content presented in the sessions will be carefully crafted to provide the attendants with practical tips, solutions and food for thought.
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