Unlock the Digital Economy at Web 2.0 Expo New York. Encompassing the Web, mobile networks, and connected devices, the digital economy spawns a host of new businesses every year. But how, exactly, do you become the next Groupon, Foursquare, or Zynga? Who's doing the smart stuff, making money, and making a difference?
At the next Web 2.0 Expo, we'll reveal the key pieces of the digital economy and the ways you can leverage important ideas for your own success. We'll look specifically at web success stories in the New York startup ecosystem, and we'll apply the economic filter to data collection, social connections, social media platforms, browser successes, old media in new channels, global commerce, and:
Compelling new business models
Digital goods in a consumption economy
New marketing paradigms
Product creation strategies
Design for satisfying user experiences
Web 2.0 Expo, co-produced by O'Reilly Media and UBM TechWeb, showcases the latest Web 2.0 business models, development paradigms and design strategies for the builders of the next-generation Web. This annual multi-track conference brings together people, ideas, connections, contacts, products, and companies to foster stronger Web 2.0 communities. Web 2.0 Expo events occur in San Francisco and New York and feature influential keynotes and speakers, detailed workshops, a Startup Showcase, an Expo show floor, and rich networking events.
The Web continues to be an engine of economic growth, fueled by a host of new business models, development models, and design patterns that collectively fall under the umbrella of Web 2.0, a term coined at the birth of Web 2.0 Summit (formerly named Web 2.0 Conference), a joint venture between O'Reilly and UBM TechWeb.
To meet the increasing demand for Web 2.0 comprehension and skills, and to build a broader Web 2.0 community, O'Reilly Media and UBM TechWeb launched the inaugural Web 2.0 Expo in April 2007 in San Francisco. That event was the first conference and tradeshow for the rapidly growing ranks of designers and developers, product managers, entrepreneurs, VCs, marketers, and business strategists who are embracing the opportunities created by Web 2.0 technologies.